FIND! Itzy Ritzy Breastfeeding Infinity Scarf {giveaway}

All of you who’ve known me and been reading here for a while know how I opted out of the thing that’s seemingly pushed on encouraged for all new mothers these days. (I stand by my choice and I’m not ashamed to say that I didn’t nurse my babies… if you want to, do. If you don’t… then don’t.) That said, you’re probably now going to question WHY I’m posting about this new product designed to help new moms nurse. I’m telling you about it because I genuinely think it’s fabulous: Itzy Ritzy has just introduced their Nursing Happens™ Infinity Breastfeeding Scarf. (I wish this was available a few weeks ago when I was buying baby shower gifts for the new moms in my life…)

Easily transforming from a trendy scarf to a soft, breathable nursing cover, the product is conveniently designed and easy to use with no snaps, no buckles and no complicated wrapping required. This stylish little ditty unwraps from a double-looped infinity scarf around the neck to a single loop that drapes over the shoulder for feedings. It provides full coverage for nursing moms and comfort for their precious babies.

It’s also offered in three fresh designs – just in time for spring & summer – that coincidentally match the decor of this blog… ha! (No, I don’t have stake in the company.)